Management roles of emirates airline

Management roles of emirates airline In todays competitive business industries, travel and tourism industry is one of the worlds biggest and fastest growing industries. Now People are travelling for leisure, recreation, business purpose and most of them are travelling as a part of their employment than ever before. Tourism has become a popular global leisure activity. According to United Nations World Tourism Organisation (UNWTO, 2009) there were over 922 million international tourist arrivals in 2008, with a growth of 1.9% as compared to 2007. Now travel and tourism industry has become one of the largest and dynamically developing sectors of economic industries. A country can earn a massive amount of foreign currency by travel and tourism. The development and growth rates of tourism industry, significant volumes of foreign currency inflows, infrastructure development, and introduction of new management affect various sectors of economy. It completely contributes to the social and economic development of a country. Trav el and tourism business makes an important connection to the world, which provides services to people from another region or country. Airline industry makes a vital role to increase tourism and travel industry. Its one of the most important parts in tourism and hospitality sector and Emirates airlines is not an exception as it play an important role in the hospitality and tourism sector. 1.1 Overview of Emirates Airline: Emirates Airline is one of the major airlines in the Middle East. It is a subsidiary of The Emirates Group. The Emirates Story (2010), states that Emirates had started the air business with only two aircrafts-Boeing 737 and Airbus 300 B4 and had flown its first route out of Dubai on 25th October 1985. Now with a fleet of 137 aircrafts, Emirates Airlines provide their services in 60 different countries. With this massive number of aircraft in their fleet they manage fly to over 100 big cities around the world. Each week almost  700 Emirates flights depart from Dubai, the biggest emirates of UAE (United Arab Emirates) on their way to different destinations on  six continents. Yearly the expansion of Emirates has never been lower than 20%. From the Emirates Story, 2010 it found that, after third in operation the airline recorded an annual profit in every single year. From Emirates website, the Emirates Group (2010), Sky-Cargo division is the freight division of Emirates airlines whi ch under take their cargo activities and provides inclusive cargo solutions to more than 100 destinations in over 60 countries on six continents. According to The Emirates Group (2010), in 2008, Emirates Sky-Cargo stimulated its operations into the 43,600 square metres state-of-the-art Cargo Mega Terminal and yearly it can process 1.2 million tonnes of cargo. In 2001, Emirates announced the largest valued at $15 billion order in aviation history which confirmed its future growth in Airline industry. For its speedily growing fleet, Emirates added a stunning number of 58 new aircrafts, with the mixers of Airbus and Boeing . Now Emirates is growing rapidly and carried a lot more passengers than before. The Emirates Story (2010) also shows that in 2007/2008, Emirates carried 21.2 million passengers and  carried 1.3 million tonnes of cargo which indicates that Emirates is one of the fastest growing airlines in the airline business. 1.2 Leadership and management roles of Emirate Airline: Leadership and management which are seen very differently by diverse group of people. Some individuals see these terms as synonyms, while others approach them as extreme opposites; so extreme, in fact, that they would argue that at the same time a good manager and a good leader cannot be the same person. Still other people reside somewhere in the middle. But the fact is these two terms are often interchanged. Pascale, R. (1990) defined Leadership as the sculpture of creating an environment and influencing people to follow a chosen direction willingly. It requires a clear vision and guide followers along a path that realizes the vision.In1980,the president of American association defined (cited by Patrick J, M. et al, 2000) that management is getting things through other people. Patrick J, M et al (2000) pointed that the current definition of management is working with and through other people to accomplish the objectives of both the organisation and its member. Management organises, controls or directs people or resources in a group, these are done according to morality that have already been established. Management and leadership, both are necessary to make teams and organizations successful. Just like the right or left wing of an airplanes flight. Without leadership and management business cannot attain its organisational goals. Emirates leadership and management process play an important role for the continuing success of Emirates Airlines. Sheik Ahmed Bin Saeed Al-Maktoum, Chairman and Chief Executive of Emirates Airline who is highly talented and under his leadership, Emirates has grown from a local airline operating three destinations has become a highly praised international airline and fastest-growing international carrier which operates more than 100 locations in over 60 countries (The Emirates Story, 2010). Now Emirates is one of the largest airlines in Middle East. No doubt that their talented leaders play a vital role but this has been made possible through their excellent management techniques, quality customer service and highly skilled diverse workforce. Chairman and Chief Executive of Emirates Airline alongside with other leaders have been capable to show their natural ability that they can lead the company economically and effectively (The Emirates Group: Leadership, 2010). Leaders of Emirates are always responsible, being very grown up, treating people equally, being honest, working hard, prioritising and planning, connecting their staff in their thinking and especially in managing change. The management and leadership teams know how to make the airline business attractive to customers and how to admire those who are worthy of praise for making the company successful. 2.0 Concept of Management, Leadership and Motivation Management, leadership and motivation play an important role for the success of company. Emirate Airline like any other organization or company needs effective leadership and excellent management to direct their staffs to get the achievement of specific objectives. 2.1 Management Theories: The unique behavioural pattern adopted by a leader to motivate and influence the behaviour of subordinates, is called Management theories. It is an ongoing process which helps to get something through people or to use resources to generate profit. Management can create a condition and by the appropriate implication of this condition, organization can achieve their goals. Mainly there are three different types of management styles; bureaucratic management style, participative management style and strategic management style. Emirates Airline is trying to be competitive and marketable by using different management styles. The management style of Emirates typifies a combination of participatory and strategic management. Lamb (1984) pointed Strategic management is an ongoing process that evaluates and controls the business and the industries in which the company is involved; assesses its competitors and sets goals and strategies to meet all existing and potential competitors. The companys strategic apex deals with planning and developing initiatives on behalf of owners, connecting proper use of resources to increase the performance of company in their external environments. Emirates use strategic management style to establish the mission of company, vision and objectives, initial policies and plans, often in terms of projects and programs. All these are designed to achieve a competitive advantage in the travel market. Participative management is the management style where decisions are consulted with the subordinates, by their manager, before implementation. This management style helps to create good relation between manager and employee .Participative management is like democratic management which allows employee to take strong decision making role. After establishing this management, company will get more profit and can reduce its cost. The management of Emirates involves their employees and other stakeholders to take part in making decisions. Emirate encouraged their employee to give their own ideas to identify and get organizational-goals, to solve problem and other decisions that can straight affect the company. The management of Emirates take decision in consultation with their subordinates 2.1 Leadership theories: Leadership means having an ability and desire to inspire and influence others. From trait theory, leaders are born with leading leadership qualities and also inherit positive qualities and personality that make them to be leader. When someone has five traits such as honesty, inspiring, forward-looking, competent, intelligent, he will be a good leader. The spirited advantage and position of Emirates can be endorsed by their leaders. Behavioural perspective of leadership holds that anybody who demonstrates the appropriate behaviour can be an effective leader. Leaders are made by learning appropriate behaviour and not trait. The key contribution of the behavioural perspective was the identification of effective management systems working inside an organisation. The contingency or situational model of leadership emphasise on the nature of the circumstance. Emirates Airlines leadership do not have one particular leadership style and the leaders of Emirates are able to incorporate patience as well as the will to attain compromise with the ability to act rapidly and decisively. The leaders of Emirates are democratic and the leadership composes the ability and skills to motivate and influence the activities and the thoughts of people or subordinates. Their leaders make a social influence which encourages staff to achieve common goal. 2.2 Motivation theories: Motivation was initially came from the Latin word movere. Movere means to move. Motivation is a process which influences people to do. According to Campbell Pritchard (1976) Motivation has to do with a set of independent or dependent variable relationships that explain the direction, amplitude and persistence of an individuals behaviour, holding constant the effects of amplitude, skill and understanding of the task and the constraints operating in the environment. There are different types of theory such as Maslows Hierarchy of Needs theory, Alderfers Existence-Relatedness-Growth theory and Herzbergs Motivator-Hygiene theory. These theories are revealed to motivate people that help the leader of a company to motivate his employee. Maslow motivation theory is one of them which are most popular theory of human motivation. According to Maslows Hierarchy of Needs (2002-2010) psychologist Abraham Maslow developed a motivation theory, in this theory basic and low-level needs such as physi ological needs and safety have to be satisfied before higher-level needs such as self- actualization are pursued. Maslow motivation theory covers all basic requirements of an individual and it would please them. Maslow theory is based on five levels of needs; these are from bottom to top- physiological needs, safety needs, social needs, esteem needs and self-actualization. The lower level such as physiological and safety needs has been met by employee then higher level needs become important. Emirates Airline motivates their employee strongly. For this reason lots of diverse people are interested to work with Emirates group. To encourage the best from those who want to build up their future pathways with Emirates Airline, they offer a vast number of employee benefits, acknowledgment, encouragement as well as performance programmes. Well trained and skilled employees are the key for the success of a company. So Emirates provide vocational training and development to ensure their peop le are able to do their job well. The Emirates Group Carriers Centre, FAQs ( 2010) stated that high performing Cabin Crew have been able to attain the position of Flight Purser within five years and many have also become trainers in cabin service. 3.0 Cultural diversity A variety of different societies or peoples with dissimilar origins, religions and traditions all are living and interacting together -That is cultural diversity. Many people from different part of the world are not treated fairly in their work place because of their race, nationality, creed, sexual orientation, background, age or even disability but it is essential for every organization that all people are treated with respect. If individuals treated unfairly or inaccessible by their managers or other employee because of their race, nationality, cultural differences and other reason , company will loss productivity. Cultural diversity plays a vital role to reach out on a worldwide level for an organization which has a varied or diverse group of employee. Managing diversity focus organisation to obtain a better perceptive of how other cultures do business which is a fundamental element for doing business in todays worldwide marketplace. Developing diversity provides different types of ideas from different people and variety of viewpoints give larger pool of idea that can provide a competitive edge in company. All Successful and winning company need to take urgent action to establish managing diversity in the workplace. 3.1 Managing culturally diverse workforce of Emirates Airlines: In todays global market managers of every organisation should focus on culturally diverse workplace or employees in order to increase organizational effectiveness. In the Middle East, Emirates Airlines also weigh up and evaluate diversity process which is a significant part of their management system. Emirates employee diversity of over 160 nationalities is a unique strength for them as a global organisation and their divers employees are from different nationalities, cultures, religious and ethnic backgrounds. Their diverse employees get new ideas, innovations and thinking styles which help them to lead the business to success (Emirates Group: Cultural Diversity, 2010). Emirates Airlines recruit and endorse or promote people without discrimination and treat all people with respect and give every employee with the opportunity to build up to the full. Emirates Airline ensures cultural diversity through the following means: Communication: Language plays an important factor to understand others. In a company where there is more than one native language or different cultural background, communication problems will arise. In some company they have interpreters but this double translation offers more opportunities for misunderstanding. In Emirates Airlines, they use international language English for communication and it is used within the industry throughout the world. As English is an international language and learn by different people from different countries Emirates use English as a common language to manage a culturally diverse workforce. The website of Emirates, recruitments process and advertisement is also done in English. Equal opportunity: Equal opportunity means when all people in company are treated equally and fairly. In Emirates, they consider all people individually, treat them fairly and also provide opportunities for development and progression. As the management of Emirates treat their employees well, they too can treat each other with respect and provide best service to their clients. In Emirates Airlines men and women employees are treated equally and recruitment process provides both men and women an equal chance of selection. Recruitment: Emirates airlines recruit from a diversified workforce. They recruit both men and women and do not think that talented is the exclusive preserve of men, white population or their countrymen. Talent does not lie exclusively with the white men, Arabic, Asians or Chinese. The management of Emirates policy is only searching talented and suitable people. They are not bothered where these talentes came from, what is their religion, sex or culture. 3.2 Managing culturally diverse customers of Emirates Airlines: Managing culturally diverse customer is fundamental element for business because customer is business and without customer there is no business. Every organisation has its own cultural frame and successful leadership should shift ahead of its cultural structure of reference to support well-built intercultural communication and also produce and build up culturally designed or culturally considered services, products or goods that provide international standard. As Emirates presently fly to over 100  destinations in  60 countries around the world (The Emirates Story, 2010), it means they are serving or operating different origins and backgrounds with different work habit, different cultural attitudes, different ethnic group, multinational and diverse people.    Communication: Effective communication are fundamental for the success of business, it is in terms of advertising company products and services which is provided by company to their clients. Emirates must know what their customers want and also listen to other business contact, such as banker, investor or supplier. If Emirates does not know what their customers want, then it is impossible to create business market. For providing good service and creating understandable communication with their customer Emirates provide international language. Their customers are diversed; in this case they use English which is understandable for all types of people. When people have communication problem then it creats a great disaster for their future business, company will not exit because they have failed to make relationship with their customers. Food service The cultures of Emirates are Middle Eastern culture. They provide Arabic style food which is really tasty and they give very open-handed portions. Their food taste has already attracted different religious, different ethnic group and different customers from different cultural backgrounds. As Emirates follows Islamic food handling procedures, so in their flight they never serve alcohol so that if passengers want they may serve themselves. Travel House UK on Wednesday 11 August, 2010 posted that during Ramadan period they provided iftar to their customers. According to travel news (2010) Emirates Vice President Aircraft Catering of Emirates Robin Padgett told that even as they take pride in their cultural diversity, the foundation of Emirates is based on Islamic culture so they are committed to ensuring that their Muslim passengers are well looked after during the holy month of Ramadan and their non-fasting passengers will continue to enjoy the world-class meals that Emirates provide globally. 4.0 Effective Management, Leadership and Motivation across culture: In todays business leaders should know how to lead and motivate workforces across many diverse cultural backgrounds and take action to the requirements and expectations of different types of customers those who come from different cultures. Management is a process and company activities which involves getting people together to achieve wanted goals and objectives economically and effectively. Principles of effective management based on planning, organizing or directing and controlling. Planning is an important element for effective management and it is a process, determines what action needs to be done to achieve company goal and what their future goal is. Organising and directing involves employee of company and resources like finance, materials and time. Organising is a way in which work is done. An effective management always organises and direct that employees are engaged in working on performance to meet plan and goal of company. It also involves motivating staff because motivating employee is the way to the determined hard work which is needed for efficient performance. Organizational relationship is important for effective management. Companies are concern about cultural diversity because almost every organisation operates different types of people from different ethnic group or multicultural that means company operates diverse customers and diverse employees. An effective management always focus on customer satisfaction because customers are the main element for their business, without customer business cannot exist. If the management focus on diverse employees in their organisation and give them equal opportunity they can get the idea how to deal with diverse customers which is beneficial for global business. Controlling is the way of monitoring and modifiable performance to ensure that it conforms to the plans and the goals of the company and involves taking the proper corrective act to make sure that what is really phenomenon or happening is in accordance with the expectations of planning process. Effective management is not only selected according to the culture of business but also with the environment of workforce. Management style run by a leader, so effective leadership is essential to create effective management. Management is not possible without a suitable leader. According to Fullan M. (2001), effective leadership has to have a clear making-a-difference sense of purpose, bring into play strategies that assemble many people to solve problems, be held responsible by calculated and arguable indicators of success and be eventually assessed by the amount to which it awakens peoples basic commitment which is none other than the mobilizing of everyones sense of moral purpose. Effective leader has to have clear idea how to deal with diverse people; he is democratic and encourages his employees in decision making process which help him to make relation with his employee, more concerned with communicating vision and also succeed by motivating, encouraging, stimulating and connecting their employees. A good leader knows how to motivate his employee who comes from different cultural background. In an organisation people have the right equipment, right knowledge, skills and abilities and the right type of organisational framework. But even after that they need something which drives them willing to do the work for the success of company or organisation. According to Peters and Waterman (1982) pointed that management should be dedicated to the motivation of its human resources and successful companies stress strategies which empower employees and give them control of their work and their work environment. Jacson, T. (1995) said that work motivation can be accredited to the nature of person needs and to the allocation by managers of work related outcomes perceived by employees as both valid and relevant. 4.1 Impact of Emirates Airlines Motivation, Management and leadership Styles Today Emirates airline has gain competitive position and getting market place by their effective management and leadership. The leadership of emirates airlines are based on the leadership style of family. Emirates airlines leadership analysis(2009), found that Emirates leadership style are democratic which means their management encourage other members to connect themselves and other members of the conglomerate especially the shareholders are engage to take the final decision. Leaders of Emirates are motivating employees; motivation is their way to inspire their employees to do willingly which help the company to get marvellous success in airlines market. Under different situations, individual will respond differently. Now Emirates have been operating flights in different cities all over the world and corporate plan gives importance with the diversity of their stakeholders, specifically with their clients. They are also dedicated with the diversity of their clients and their management approach are diverse which involves that the clients and communities of Emirates obtain marvellous service and their fervent and committed staff and employees provide very good service to their clients. According to Emirates airlines leadership analysis (2009), the present move of Emirates Airliners is to set itself as an airline industry leader with a focus strategy in the airline industry. Emirates Airlines aims to expand their business to reach more clients which will enable them to be more profitable. Their management are customer focus, they know that if they involves huge amount of money they will get marvellous profit and by this Emirates can gain a competitive position in air market. Change management are very important because it allow the company to adjust with the stable changes in the worldwide market. Emirates leader have declared a major misshapen in the company. Their change is to develop their airline services and by means of more enhanced information technology system. These technologies have led to a boost within the community of the airline industry which allow them to have more employees from different countries. The key elements of continuing business success of Emirates are not only their management but also their employment of high quality multi-cultural team who come more than 160 nationalities (Cultural diversity: Emirates Group, 2010). Emirates Group (2010), article states that Emirates effective management and talented leaders help employees to become one of the worlds best airhostess winning more than 400 awards which help them to recognize a name for superiority in aviation and travel industry. The successful Executive Chairman of Emirates, H H Sheikh Ahmed bin Saeed Al Maktoum who thinks that sponsorship is fundamental in the airlines marketing strategy and it is one of the best way to incorporate with passengers or clients which allows Emirates to share and support their customers or consumers comfort and to construct a high valued personal relationship with their stakeholders. Rick Helliwell, the vice president recruitment of Emirates (sponsorship, About Emirates Group, 2010) pointed that the broad range of worldwide sponsorships that the airline supports parallels the variety of the employees on the airline and in Emirates as there are a huge amount of diverse employee who comes from 140 nationalities working together and their high performance team competing internationally are able to provide the customer superior services and best products. Now it can be said that Emirates management and leadership make an impact for them to become one of the worlds fastest growing a irlines. 5.0 Recommendation and conclusion: It can be said that in competitive and worldwide accepted airline market, Emirates Airline has been capable to have a competitive and well-known position by its effective management and leadership in Dubai and global recognised airline industry. It is recommended that the diverse employee of Emirates must be able to give superior service to their customers, because their effective leadership have been able to bring jointly a vast number of individuals with miscellaneous background which is a powerful team and a source of strength. To provide superior services to their clients, they have recruited talented and superior people from different countries or different ethnic group or different culture. It is also recommended that their management must do more in working with diverse people. The leadership should provide new ideas which are beneficial for the company and every time the company upgrade their service delivery to provide number one services to their customer. Emirates need to empower its employees to get profit and competitive position in competitive global business market. To enhance the satisfaction of employees, the leadership can choose to send some of their staff on continuous professional training which will expose them to new idea, better motivated and will also help to make good relation among employee and leader. It is recommended that the strategic management of Emirates Airlines give significance with the diversity of their stakeholders, especially with their customers, because the diversification management systems provide excellent services and products to their clients by their trained, fervent and enthusiastic staffs and employees. The strategic management should do more to guide Emirates from the motivation theory and challenges and opportunities which appear in the market environment as they have done in the latest of the 2000s if they are to build on their successes.

A Novel About The Absence Of A Nurturing Parent Essay

‘Frankenstein’ was written by Mary Wollstonecraft Shelley in 1816, after a frightful and horrific nightmare of a man conceiving outside the womb. Shelley had been staying with her husband and Lord Byron on the banks of Lake Geneva. She used the influences of her own personal experiences, Milton’s ‘Paradise Lost’, Luigi Galvanni’s electrical experiments and the nightmare which occurred only a few nights before. I think that her experiences of losing her mother and having a negligent father were fundamental in developing the core of the story. When the novel was first published in 1818, it was the first example of Gothic fiction. It also got mixed reviews as society at the time was extremely religious however, the Age Of Enlightenment was just coming to an end and so science was also highly important. ‘Frankenstein’ is a novel about a scientist, determined to push back the boundaries of what is humanly possible, blinded by a hubristic desire for human omnipotence. Victor Frankenstein, the protagonist, artificially creates being by reanimating lifeless body parts. The being is then rejected by his creator and society, resulting in disastrous consequences including the death of Victor’s closest friends and family. ‘Frankenstein’ is definitely a novel about the absence of a nurturing parent and the effects which it can cause. I believe that it is a parent’s responsibility and duty to love and care for their child, making sure to raise them sufficiently. Parents should teach their children morals and should set a good example for them to follow. However, in the novel, none of this is observed as Victor abandons his creation almost immediately and only serves to be an awful role model to his child. On numerous occasions, he calls the creation, ‘wretched thing’, ‘demoniacal being’ and ‘monster’. This is due to the fact that Victor never gives his creation a name which is a basic responsibility of a parent as without a name, a person lacks identity. This is the foundation of all the monster’s crimes and the mayhem he created as the monster says, ‘misery made me a fiend, make me happy, and I shall be virtuous’. This suggests that due to Victor’s absence and the disregard he had for his creation, the creation was miserable and wreaked havoc. In chapter five, Victor animates his creation. Immediately after the monster awakes, Shelley utilises a horrifying lexis to create a semantic field of horror thus giving the readers the image of a truly disgusting being. Shelley writes, ‘I beheld the wretch-the miserable monster whom I had created’ and, ‘his shrivelled complexion and straight back lips’. These give a sense of the disgust which Victor straight away has for his creation and creates pathos for the monster as we see that even his father does not love or respect him. Also in this chapter, Victor says, ‘his arm stretched out seemingly to detain me’. Victor sees this as an act of aggression however, it is most likely a sign to connote the being’s need and love for his creator. In chapter ten, Victor faces up to his monster however, his feelings and the perspective in which he views his creation have not altered as he ‘trembled with rage and horror’ and was ready to engage in ‘mortal combat’. He also describes his monster as, ‘unearthly ugly’, ‘too horrible for human eyes’, ‘devil’ and ‘vile insect’. The monster however reacts in an extremely mature fashion, and in a more reasonable and rational approach than Victor himself. The monster says, ‘be calm, I entreat you to hear me, before you give vent to your hatred on my devoted head’. This shows the harsh and enormously diverse duality between the monster and Victor. However, the monster is acting like the mature and reasonable parent in this situation and Victor is acting like the immature and selfish child who isn’t getting his way and therefore has to throw a tantrum. This constant rejection by his creator creates severe pathos for the monster as we feel sorry for his misfortune and the fact that he is unloved. In chapter seventeen, the monster asks his father to create a female companion for him as he sees this as an opportunity to escape from the hatred and rejection which he faces from society. Shelley’s lexis creates pathos by writing the monster as portraying himself as lonely and desperate. He sees the prospect of a companion ‘as hideous as [himself]’ to be a way to mitigate the contempt shown towards him. In chapter twenty-four, Victor dies on Captain Walton’s ship in the Arctic. Shelley writes the monster mourning over his creator’s death. He takes full responsibility for his Victor’s demise, saying, ‘this is also my victim’. He is saddened and livid with himself for his actions, saying, ‘I, the miserable and the abandoned, am an abortion, to be spurned and, and kicked, and trampled on’. This shows that the monster loved Victor even though Victor never felt the same way. This shows that the monster has good inside him and always had the potential to be good however, the absence of his father and the lack of any form of nurturing parent. Pathos is created here as the monster wants forgiveness for the death of Victor and all his other misdeeds. Shelley uses a broad variety of lexis in her novel to create pathos for example, Victor calls the monster ‘devil’, ‘vile insect’, ‘wretched thing’ and ‘demoniacal being’. Some of these words are religious which is a recurring theme throughout the novel. Shelley contrasts the pro and antagonists, especially during belligerent scenes by portraying the monster as a calm, relaxed and modest being whereas Victor is a haughty, out-spoken and agitated. This is shown through numerous exclamation marks during Victor’s dialogue and often the mention of the phrase, ‘be calm’ during the monster’s. This shows the monster’s superior maturity and wisdom which is also shown through the contrast in sentence structure of each character’s discourse. Victor uses short, sharp sentences whereas the monster’s vocabulary is extremely fluent, articulate and expressive. I believe that ‘Frankenstein’ is indeed a novel about the absence of a nurturing parent. Although it confronts many other issues for example: the consequences of the lack of a maternal figure, reciprocity and also the penalties of man rivalling God, the fact that the monster had no real parents to raise him sufficiently, is the most prominent theme of the novel and the main reason of all of his transgressions.

The Sick Rose Essay - 1010 Words

The two poems, William Blake’s â€Å"The Sick Rose† and Dorothy Parker’s â€Å"One Perfect Rose† both have titles suggesting the connotations associated with a rose. However, the poem’s actual references are reversed in meaning, they also have a deception of romanticism in their titles. They are two poems about love, with the rose as a symbol. While â€Å"One Perfect Rose† initially seems to talk about a happy love due to its title, the poem takes up a cynical tone as the lover questions why she is always receiving roses. â€Å"The Sick Rose,† on the other hand, is more sinister and dark, and is actually not a romantic poem as the title states. The poem represents how love turned sou, and Blake implies the symbolism of the destruction of love by affairs and†¦show more content†¦Interpreting the poem depends on the analysis of the various themes and what symbolism we place in the rose and the worm. One stand-out theme is mortal ity as it is about the rose’s death, in particular, a bizarre kind of death which is conjoined with love. The pairing of mortality and love implies that death is a more complex matter than one might think,or that there are the consequences to something assumed to be indisputably good. The association also insinuates the juxtaposition of life and death, the sequence of nature. The theme of love is also evident, and the lesson here is that love is not what it seems to be, timeless and cohesive, but rather secret and dark. There is nothing good it brings for the rose, turning out to be a disease which infects the rose and destroys it from the inside. The readers also learn that love is not all that is required in a relationship, as is the flawed perspective of many people. Sex as a theme is also evident, and while the poem is not outright in its mention, the subtlety is apparent. The bed of crimson joy penetrated by the worm is the imagery used by Blake to show the dark and violent vision of sex in the poem. The poem portrays the destructive nature of pairing love and sex and recommends that sexuality should not be kept a secret. In contrast, â€Å"One Perfect Rose† sounds loving and romantic to a reader. Dorothy Parker’s poem is depressing and charming atShow MoreRelatedEssay on William Blakes The Sick Rose635 Words   |  3 PagesBlakes The Sick Rose The sick rose is a very ambiguous poem and open to several interpretations, Blake uses lots of imagery and effective metaphors. My first impression of the poem was that it?s very negative and includes elements of destruction revenge and perhaps even murder. I think the poems about two lovers, one of which cheated on their partner and the other wants revenge. The poem is very contradictory, this is shown in the first line O Rose, thou art sick. A rose usuallyRead More Analysis of The Sick Rose Written by William Blake Essay661 Words   |  3 PagesAnalysis of The Sick Rose Written by William Blake. O rose, thou art sick! The invisible worm That flies in the night, In the howling storm, Has found out thy bed Of crimson joy, And his dark secret love Does thy life destroy. In this essay, I chose to write a bout â€Å"The Sick Rose†, which is a short poem written by William Blake, focusing on the metaphorical language and the symbolism used in it. Though this poem is difficult, I like its deeper meaning and the symbolism. I thinkRead More The Multiple Meanings of The Sick Rose and The Eagle Essay986 Words   |  4 PagesThe Multiple Meanings of The Sick Rose and The Eagle After studying the two poems, The Sick Rose and The Eagle in class and the discussion among the group, it seems to me that the poems haven’t got only one single meaning. I also noticed that poems could always be interpreted in different ways with different meanings based on your point of view and your personal knowledge and experience. Poems are also open to interpretations. The Sick Rose is a very decent example of which the poemsRead MoreComparing The Sick Rose, My Pretty Rose Tree, and The Lily Essay908 Words   |  4 PagesComparing The Sick Rose, My Pretty Rose Tree, and The Lily William Blake was born in London on November 28, 1757, to James, a hosier, and Catherine Blake. Two of his six siblings died in infancy. From early childhood, Blake spoke of having visions—at four he saw God put his head to the window†. Since then Blake’s vision was based on the idea of cosmology and that’s where he got his framework of images and ideas. Blake takes traditional images and presents them in a fresh Read MoreAnalysis Of John Keats And The Sick Rose By William Wordsworth837 Words   |  4 PagesChesney Monroe October 26, 2014 Dr. Jana Chance Exam 2: Essay Identify 3 features of Romanticism and discuss how each of these features appears in two works that we have read. Ode to a Nightingale by John Keats and The Sick Rose by William Wordsworth: I. Introduction of Romanticism a. Features of Romanticism II. How these features embody the written works of Romanticism exemplified by Bright Star and The Sick Rose a. Ode to a Nightingale i. How it embodies a love of nature, imagination and emotionalRead MoreWilliam Faulkner s As I Lay Dying1105 Words   |  5 Pages William Faulkner: As I Lay Dying Rose For Emily William Faulkner is one of the most prominent American writers best known for his diverse skills and a number of novels, short stories, essays and screenplays that he wrote during his entire life. William showed his expertise within the field of literature by the use of valuable literary styles, well connected thematic concerns, moral lessons combined with little humor within his entire work. He effectively utilised the moments he spent togetherRead MoreScarlet Letter Essay : Hester Prynne Vs. Arthur Dimmesdale884 Words   |  4 PagesDeimler 1 Abby Deimler Mrs. Garcia Period 5 March 6th, 2017 Scarlet Letter Essay, Hester Prynne vs. Arthur Dimmesdale Hester Prynne and Arthur Dimmesdale are the two main characters in the novel the scarlet letter. As parents to Pearl, the daughter out of adultery, these two go through the journey of shunning and hatred, but not together. Their stories are very different, and yet, so very similar. Hester Prynne is the main lady in this novel, she is the mother of Pearl, a seamstressRead MoreZero Hour Contract1431 Words   |  6 PagesModule Code: FC512 Class/Group: Group E Module Title: Skills for Study for Foundation Business and Social Sciences Students Assessment: Final Essay Assignment Title: Describe and evaluate the benefits of zero-hours contracts to both employers and employees Tutor Name: Dan Spencer Student ID Number: 2229804 Date of Submission: Monday, October 19, 2015 Heather Stewart, an Observers economics editor in the guardian stated,â€Å"Now we have atRead MoreEssay on Guitar Highway Rose688 Words   |  3 Pageslove with him straight away. Rosie would follow Asher to the end of the world and back and that did not make it hard at all for when they ran away. Through this essay I will talk about why Asher and Rosie ran away, Why Asher is angry at the world, Was alienation a key theme of Guitar Highway Rose, why this book was called Guitar Highway Rose and If the book accurately portrayed the problems of growing up. Asher was furious that his parents split up and what mad him even angrier was that his mumRead MoreLike Water For Chocolate Essay1055 Words   |  5 PagesLike Water For Chocolate Essay By: Mili Nieves PARAGRAPH 1 - Intro A soul in distress is always looking for a mean to escape through a difficult situation. In the story Like Water For Chocolate, Tita De La Garza who suffered like no other, isn’t the exception. This young woman since birth was instilled with a very deep love for cooking. When the people who she loved most betrayed her, cooking eased her pain. All of the intense emotions that she felt while preparing food, were unknowingly

THE USING OF COMMUNICATIVE LANGUAGE TEACHING APPROACH IN...

THE USING OF COMMUNICATIVE LANGUAGE TEACHING APPROACH IN TEACHING SPEAKING Markus Dimu Radja ABSTRACT In teaching speaking teachers should know a).the concept of speaking, the element of the sound for instance phonemes because some of the students and including teachers still find difficulties in pronouncing them and b).models of learning and teaching and focused on CLT . Common to all version of Communicative Language Teaching is a theory of language teaching that stars from a communicative model of language and language use, and that seeks to translate this into design for an instructional system, for material, for teacher and learner roles and behaviors, and for classroom activities and technique. The range of exercise types and†¦show more content†¦The message can not be understood when pronunciation is not clear This is the evidence that mispronunciation can cause the students to have misunderstanding. Below is a review of twenty vowel phonemes. 1. Twenty Vowel Phonemes Studying a target language means studying its elements, which consist of phonemes, morphemes, syntax and lexicon. Phonemes refer to words, syntax refers to grammar and structure and lexicon refers to meaning. I will mentioned the 20 vowel phonemes, those are : 5 Long vowel phonemes : i : - bee, see, knee, etc. a : - barn, far, car, etc. ï€  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¢Å Æ': - born, corn, thorn, etc. u : - boon, soon, moon, etc. 3 : ∂ï€  : - burn, earn, learn, etc. 7 Short vowel phonemes : i - it, bit, hit, etc. ï€  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¢Ë† §Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  - up, shut, cut, hut, etc. ï€  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¢Å Æ': - pot, hot, top, fox, etc. e - pet, pen red, wet, etc. ae - cat, hat, black, bat, etc. É™ - a long, ago, away, etc. 8 Diphthongs : ï€  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¢Å Æ': - boy, toy, coin, etc. ai - buy, guy, shy, why, etc. ei - bay, say, way, gay, ray, etc. ï€  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¯â‚¬  Ã¢Ë† ªÃ¯â‚¬  Ã¢Ë†â€šÃ¯â‚¬  - poor, tour, sure etc. i ∂ï€  - ear, hear, tear, etc. EÉ™] - share, care, where, air, etc. ou - no, show, so, though, etc. au - now, about, aloud etc. Long vowels : i : - bean ï€  Ã¯â‚¬  Ã¯â‚¬  Ã¢Ë† ªÃ¯â‚¬  : - boon a : - barn ï€  Ã¯â‚¬  Ã¢Å Æ': - bornShow MoreRelatedCommunicative Approach1566 Words   |  7 PagesLANGUAJE TEACHING : THE COMMUNICATIVE APPROCHE I. Problems in the present English teaching and causes of these problems II. Introduce the communicative approach 1. The definition of communicative approach 2. Two principles of communicative approach †¢ Create a realistic situation †¢ The class should be students-centered III. Adopt communicative approach to improve students ability to listen and speak, and achieve the goal of English teaching 1. Three stages in communicative teachingRead MoreThe Approaches And Practices Of Language Teaching Essay1327 Words   |  6 PagesApproaches and Practices in Language Teaching Communicative Practices in Language Teaching What is communicative language teaching (CLT)? Brown (2014, p. 236) offered the following four interrelated characteristics as the definitions of CLT: 1. CLT helps students develop the four competences instead of merely focusing on their linguistic competence or grammatical competence 2. CLT enables learners to use the language for meaningful purposes in authentic situations. Learning language forms are not the aimRead MoreThe Western Training And Communicative Language Teaching1449 Words   |  6 Pages 1. Analyses the generic structure of the article The article is discussing the Western training and Communicative language teaching and mainly it argues about the impact of these teachings on a person who belongs from other languages. The role of TESOL is important here and the opinion and views of the other language teachers have been described. The discussion made in paper is in a proper and significant manner that is holding a generic structure for understanding. On the very first the paperRead MoreWhat Links Theory Into Practice Within The Classroom1647 Words   |  7 PagesIntroduction Methodology in EFL language teaching can be characterized in a number of ways. It is believed that methodology is what links theory into practice within the classroom. There are many different teaching methods that can be used in the classroom; in this essay I will compare and contrast the traditional grammar translation method, the communicative teaching approach and the audio-lingual method and the communicative approach and how they impact in the classroom environment. Deciding whichRead MoreEclectic Approach1425 Words   |  6 PagesUSING ECLECTIC APPOACH FOR FUTURE TEACHING Nowadays, English has become the Global language. It is the language of science, technology, economic, etc. As a result, learning English has become an essential need for everyone. While learners try their best to reach their goal of successful communicator in foreign language, teachers find ways to make language teaching effective. In this fashion, considering and choosing the right way in teaching is prior thing for all of teachers and I am not an exceptionRead MoreCommunicative Language Testing1187 Words   |  5 PagesTeaching and testing are so closely interrelated. It is obvious that the development of different theories and approaches of language learning and teaching also affects the history of language testing. Therefore, it is common to see evolution of both language teaching and language testing. There has been a shift from analytical to integrative approach in both language teaching and language testing falling into three stages: ⠝â€" Grammar –translation ⠝â€" Structural Read MoreEnglish As A Second Language1620 Words   |  7 Pages1. Introduction Language acquisition is an important process in every person’s life. As the world becomes more interconnected, there is increasing need for humanity to communicate with each other. According to Chang (2011), language is the avenue through which information is shared. The question of â€Å"which language† has baffled the academic community over time and across space. In the final analysis, it appears that the language that most people in the world should speak actually has political connotationsRead MoreKey Features of AL and CLT Approach1363 Words   |  5 Pagesof AL and CLT approach Audio-lingual approach Communicative teaching language approach Approach Nature of language -structural view -Language: a system of structural phonological, grammatical and lexical patterns to express the functional meanings -functional view -Language: a medium for social interaction and communication Nature of language learning Behaviorism – Habit formation via over-learning Learners’ engagement in authentic and meaningful task to promote language learning. (theRead MoreThe Pedagogical Aspects Of Communicative Language Teaching984 Words   |  4 PagesCommunicative Language Teaching This essay will take just a peek at some of the pedagogical aspects of Communicative Language Teaching and the teachers therein. As the U. K. entered the common market (EEC) in the early 1970s. A sharp rise in demand from our new European neighbours for The English Language landed on our shores. Due to the modernization of secondary schools not only in Europe but indeed worldwide, languages were a hot commodity and many were on offer, English being most sort afterRead MoreEnglish As A Second Or Foreign Language Essay2126 Words   |  9 PagesIntroduction As the world’s economy globalizes, English becomes the first priority language among the foreign languages in most non-English speaking countries, including China. In China, there is a boost of English learning and teaching (Sun, 2013). More and more Chinese people learn English as a second or foreign language. However, according to a survey of China’s language situation that was conducted in 2006, only 1.8% of English learners in China claimed to be able to act as interpreters on formal